In mid-2020, not long after the pandemic hit, Singapore Airlines brought in new health and safety measures for passengers, which included a removal of printed paper menus on its flights in favour of an “e-menu” concept, while the nature of COVID-19 virus transmission from surfaces remained uncertain.
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The airline later launched an online Inflight Menu portal, confirming to Mainly Miles in October 2020 that it had shifted away from printed menus across all four cabin classes.
No longer just a COVID measure, this was a strategy “aimed at increasing convenience and reducing waste”,