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Amex cuts sign-up bonus on KrisFlyer co-brand cards

The KrisFlyer Amex Blue loses out the most but the Ascend still has a good deal

Cover

Many of you will recall our article over 3 months ago about American Express boosting their sign-up bonus on the two Singapore Airlines KrisFlyer co-brand cards to 25,000 miles and 36,000 miles respectively for the KF Amex (Blue) and KF Amex Ascend cards, subject to certain spend criteria.

That deal ran until yesterday (30th September 2018) and a new offer has taken its place from this morning. Given the relative generosity of the previous offer, it’s back down to earth with a bump for these cards.

Out with the old…

If you got in on the previous offer and met (or will meet) the minimum spend criteria, well done you! The bonus was actually very generous, especially for the entry-level blue card which gave you a fantastic return for no annual fee in the first year.

The bonus of 25,000 KrisFlyer miles over and above your normal earn rate, provided you had S$5,000 to spend in a 3-month period, was worth at least S$500 against future Singapore Airlines redemptions based on our valuation.

The Ascend card required a higher spend of S$10,000 in 3 months and has a compulsory annual fee, but still the 36,000 bonus miles you were getting under that deal were worth S$720 in our book.

…in with the new

Things just became a little more sedate on the sign-up bonus front for these two cards. Our full reviews of the KrisFlyer Amex Blue and KrisFlyer Amex Ascend have been updated to reflect the changes.

The following deal is now offered effective from 1st October 2018 to 31st December 2018:


Singapore Airlines KrisFlyer American Express (Blue)

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APPLY

CLICK HERE for our full review

  • 5,000 KrisFlyer miles welcome bonus on first spend with the card.*
  • 7,500 bonus KrisFlyer miles if you spend S$3,000 within 3 months of card approval.
  • Total: 12,500 KrisFlyer miles bonus.

* The 5,000 miles welcome bonus is only applicable to first time applicants for any co-branded American Express Singapore Airlines credit card.


Singapore Airlines KrisFlyer American Express Ascend

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APPLY

CLICK HERE for our full review

  • 5,000 KrisFlyer miles welcome bonus on first spend with the card.*
  • 26,000 bonus KrisFlyer miles if you spend S$10,000 within 3 months of card approval.
  • Total: 31,000 KrisFlyer miles bonus.

* The 5,000 miles welcome bonus is only applicable to first time applicants for any co-branded American Express Singapore Airlines credit card.


Top sign-up bonuses

We’ve amended our top sign-up bonuses page today for miles earning credit cards in Singapore, while there may be a few more changes this week for now it’s the Standard Chartered Visa Infinite with the highest upfront bonus of 35,000 miles (at a cost of 1.68 cents each with the annual fee) or the HSBC Visa Infinite with the same bonus for 1.86 cents each.

The Citi PremierMiles card is still worth a look with a 21,000 miles sign-up bonus running until the end of this month at a cost of 0.92 cents per mile, though you’ll have to spend S$7,500 in the first 3 months for that one.

Click here for our full list of the top sign-up bonuses currently on offer

Summary

For the KrisFlyer AMEX blue card – a big drop here with the new sign-up bonus worth only 12,500 miles (around S$250), half the previous level. Remember though this card is fee-free in the first year so the total bonus miles remain technically ‘free’ assuming you have S$3,000 spend to make in the next 3 months.

For the KrisFlyer Ascend card there’s still a good bonus – 31,000 miles for a S$10,000 spend in the first 3 months is worth S$620 off future flight redemptions.

The annual fee of S$337.05 remains payable for the Ascend card meaning you’re effectively ‘buying’ KrisFlyer miles for 1.09 cents each with a S$10,000+ spend in 3 months.

A good rate in the first instance and well ahead of our upper limit for buying miles of 2 cents each.

Like with the blue card you’ll also earn for your spend, 1.2 KrisFlyer miles per S$1 for local transactions in this case, in addition to the bonus. For S$10,000 local spend you’ll also net 12,000 KrisFlyer miles in this category meaning a total earning of 43,000 miles (equivalent of 4.3 miles per dollar).

That effectively brings the cost per mile down to 0.78 cents, though arguably you could easily be earning 1.2 miles per dollar on an existing credit card (or more, for example with the BOC EM) for no additional cost so it’s probably unfair to view it that way – only the bonus miles are really relevant unless you don’t currently hold a miles earning card at all.

Remember the welcome bonus element (5,000 KrisFlyer miles in each case) is only applicable to first time applicants for any co-branded American Express Singapore Airlines credit card.

(Cover Photo: Masahiro Takagi)

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