In a press release this afternoon, Singapore Airlines announced a Memorandum of Understanding with COMO Shambhala for “a wide-ranging partnership aimed at enhancing the customer experience for travellers”.
Who are COMO Shambhala?
Part of the COMO Group, also including COMO Hotels which is a luxury hotel and resort group with locations around the world. They are known for smaller, hyper-luxury and boutique style buildings.
COMO Shambhala is effectively their spa branding but it extends throughout their properties.
“COMO Shambhala advocates proactive holistic wellness, combining modern science with ancient healing. We drive for real results through a team of experts, spa therapies, products, yoga centres, activity and energy-giving cuisine at our wellness retreats located within properties managed by COMO Hotels and Resorts.”
COMO’s wellness principles extend not only to the spa but also activities, food, beverages and amenities. Effectively a 360-degree approach.
We’ve stayed several times at COMO The Treasury Perth. It’s a stunning conversion of the old State Treasury building, built in 1874. It features simple but luxurious fixtures and fittings with large, open and airy rooms. A generous indoor swimming pool, with city views and of course, a COMO Shambhala spa.
Singapore Airlines have said that the initial phase of the partnership, starting in the second half of 2019, will focus on food and beverage offerings on board.
“Using seasonal and sustainable ingredients each with their own nutrition profile, this style of cooking aims to inspire the palate with memorable and delicious flavours, marrying healthy eating with pleasurable gastronomy.”
These wellness dishes will progressively be made available via Book the Cook – only offered in the premium cabins.
Economy Class doesn’t miss out however, as SIA will also be introducing a “Wellness Menu” across all classes.
It’s yet to be seen if these COMO Shambhala options will be in addition to, or will replace, the existing “Wholesome” and Canyon Ranch healthy food choices, the latter having received a rather lukewarm reception on the A350 ULR flights thus far.
Having eaten at Nahm, Como Metropolitan Bangkok and in all of the restaurants of Como The Treasury Perth, we can verify that the food is not only excellent but also meets with their ethos of healthy fine-dining.
SIA’s press statement states they will be looking to include COMO Shambhala enhancements to their onboard amenities and IFE content (imagine yoga classes via your seat back screen – just be sure not to kick your seatmate!).
Something we’d also like to see, perhaps too much to ask, is the inclusion of a COMO Shambhala spa in the Singapore Airlines First Class lounges at Changi and around the world.
At home base these facilities are set to be upgraded in the next couple of years, and frankly, SIA currently lags behind other carriers without any spa offering even for its First Class customers.
Many other carriers already offer pre-flight spa treatments in their lounges and this is clearly an area where Singapore Airlines could improve with the help of COMO’s spa experts.
Fingers crossed for that.
(Cover Photo: The COMO Group)